The following column hit Internet searches set for “long-term care insurance” last week: “Clark Howard: Do your homework before buying long-term care”. What’s not to like about Mr. Howard’s down-home, sincere looking headshot? I’m sure Mr. Howard is a nice guy, but he is not qualified to write about long-term care insurance. Yet, he does.
I’ve already busted Scott Burns, another financial advisor with a newspaper column, who doesn’t need to research his columns in depth before having them published. This is because Mr. Burns, like Mr. Howard, is a financial advisor, not a journalist.
Mr. Howard does not derive much, if any, of his income from his pseudo-journalism. I clicked through to his website. His livelihood appears to come from being some sort of financial advisor. Yet his column gets published online and possibly in the hard-copy Atlanta Journal-Constitution. I’m sure many readers accept what he says without questioning because it looks and seems credible.
I’ve said it before, I’ll say it again. My colleagues and I are exhausted from having to combat the amount of misinformation about long-term care insurance (LTCi) that manages to get published. Mainstream media publishes a lot more misinformation than it does properly researched, accurate information on LTCi.
It is obvious to me and my colleauges that Mr. Howard is speaking out of his a** on the subject of LTCi. A lot of what he’s written does not make sense or is not possible. I guess Mr. Howard had a deadline to meet and was in a time crunch. Clearly, minimal research has been done.
Beware of Mr. Howard, Mr. Burns, and others like him. They are not a journalists. Lack of adequate editorial oversight enables them to give un-researched, false information and have it published, appearing as fact.
In my sequel to this blog, “Pseudo Journalism Schlock, Part II”, I will give the falsehoods in Mr. Howard’s piece and correct them.