Long Term Care Insurance Expert | Honey Leveen | Houston, TX

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Why the Media Can’t Get LTCi Right

August 18, 2016 by Honey Leave a Comment

MediaThe lead story of the July 25, 2016 issue of New York Magazine is titled, “The Case Against the Media“. The article is a compilation of comments from noted journalists about what the media is doing right and what it does wrong.

This article really nailed what I’ve observed over the course of nearly 30 years: media rarely reports on long-term care insurance (LTCi) accurately or objectively.

Readers, please take note. Journalists themselves admit to using inflammatory headlines and lead paragraphs to hook in readers. Right now they are doing just this with the current wave of LTCi rate hikes on policies sold through the federal government. I have already examined a few federal LTCi rate hike letters. Rate hikes on federal LTCi plans can be ameliorated pretty easily while still conserving effective LTCi performance. You will never read this in the media. It does not sell copy.

The pseudonymous proprietor of a fake news site National Report says, “I just wanted to see what people were willing to believe.” He wrote articles about people using bank debit cards to buy marijuana in Colorado and President Obama funding a Muslim museum. Some of his stories went viral. He says, “There’s hints of the truth, of course, but you can make up anything you want, really. The headline needs to be very specific and kind of hard-hitting, draw in the anger, the emotion. The first couple of paragraphs of the story need to sound fairly legit, and after that you can just get into crazy town. Nobody reads past that, I mean, seriously.”

Journalists admit to general media ignorance and not knowing enough about technical subjects. This is certainly true of most articles on LTCi. When asked if the media is hard enough on its subjects, this anonymous quote expresses exactly what I’ve been saying for many years, “Fewer reporters, smaller budgets, 60-second news cycles clickbait, online garbage disguised as writing and reporting – it all leads to a lack of depth, follow-up, asking tough questions that require time and resources to dissect, consider, illuminate.”

I have been saying this for years. These truths seem pretty obvious to me.

Filed Under: Helpful Information About LTC Tagged With: Long Term Care insurance, LTCi, LTCi rate hikes, New York Magazine, rate hikes

Media Continues to Love Trashing LTC Insurance

May 16, 2016 by Honey Leave a Comment

The MediaI will never completely understand why inflammatory headlines like this are necessary: “Out-of-Control Premium Hikes for Long-Term Care Insurance”.

I do partially understand why they run inflammatory headlines. “If it bleeds, it leads”. Disparaging headlines sell copies.

Nowadays, the majority of LTCi media coverage is constructive. But readers usually have to get past negative titles and first paragraphs intended to “hook” people into reading the story.

In the case of Long-Term Care Insurance (LTCi), this is very harmful to the public. Disparaging headlines and lead paragraphs further encourage people to make excuses to avoid important, necessary conversations about planning for LTC.

In addition, inflammatory LTCi coverage fuels falsehoods such as out-of-control, wanton rate hikes and claim difficulties.

If people bother to read “Out-of-Control Premium Hikes for Long-Term Care Insurance” they will find excellent reporting on why today’s LTCi policies should experience very stable rates with very minimal odds of rate hikes.

Click here to read several blogs I’ve done that explain the reasons for and likelihood of LTCi rate hikes.

I want to give a “shout out” to my highly esteemed friends and colleagues Scott Olson, Steve Cain, and Jesse Slome who were quoted in this story. This article’s excellent content is largely due to their input.

Filed Under: Denial, Elephant in the Room, Helpful Information About LTC, I'll Just Self-Insure, Information About LTC, Misinformation About LTC Tagged With: AALTCI, Jesse Slome, Long Term Care insurance, LTCi, LTCi rate hikes, Scott Olson, Steve Cain

Today’s Long-Term Care Policies Are Well Priced

April 18, 2016 by Honey Leave a Comment

Good Value For MoneyThe March, 2016 edition of Broker World Magazine features an article called “Reflecting On Rates – Examining The Outlook of Today’s LTCI Pricing” written by two actuaries, Marc Glickman and Laury Falter, both of www.LifeCareAssurance.com. I can email this article to you.

They state that there is strong evidence of significant and mostly unrecognized safety in current long-term care insurance (LTCi) pricing, as a result of the Society of Actuaries Pricing Project, a very long range study.

They explain “LTCi pricing is now more conservative than ever because interest rates are at historical lows. Lapse rates have been effectively de-risked, and both mortality and morbidity reflect more conservative best estimates.”

The odds of suffering oppressive, frequent rate hikes on today’s LTCi policies are very low. The article goes on to back up these claims.

Of interest is a new trend caused by improved mortality and morbidity, meaning LTCi policyholders are dying, getting sick, and filing claims later than expected.

Only about 22 % of all LTCi claims are caused by Alzheimer’s Disease or other dementias. However, the article states that over half of all LTCi claim costs are due to Alzheimer’s or dementia.

Today’s LTCi policies are more lenient than ever. Buyers can expect very stable rates going forward!

Filed Under: Helpful Information About LTC, I'll Just Self-Insure, Information About LTC Tagged With: Alzheimers Disease, Laury Falter, Long Term Care insurance, LTCi, LTCi rate hikes, Marc Glickman

Long-Term Care Insurance Has a Bright Future

April 17, 2015 by Honey Leveen 2 Comments

LTCi ConferenceI recently returned from a national long-term care insurance conference.

I noted the mood at this year’s conference seemed a lot less pessimistic about the long-term care insurance (LTCi) industry than it was last year.

In 2014 we saw continued poor press coverage of LTCi. Media gave mostly inadequate, usually negatively slanted, and sometimes incorrect explanations of LTCi rate hikes, with little advice on constructive ways to ameliorate them. New sales of traditional LTCi decreased. We saw higher premiums, tighter underwriting, and LTCi carrier withdrawals. 2014 was the worst year I can remember for LTCi in my 25 year-long career.

In short, the LTCi market just couldn’t get any worse than it was in 2014.

At the conference I learned that there were more legitimate reasons than my senses alone, to be hopeful about the future of LTCi. While my observations are based on anecdotal experience, it was very reassuring to learn that actuaries agree with what I think most full-time LTCi marketers observe.

Here is why there’s cause for optimism about LTCi:

The problem of who will provide LTC and how to pay for it is not going away. In fact, it’s like a freight train coming at us.

The LTCi market is now expanding, no longer contracting; two new LTCi carriers are in the process of entering the LTCi market.

In the news you will now find plenty of stories advising people that Medicare cannot and will not pay for LTC. You will also find articles about looming budget shortfalls and cutbacks. You will find stories graphically describing the sacrifices families make to provide care for loved ones who don’t own LTCi. You will find stories about our rapidly aging population, lack of caregivers, and impending Alzheimer’s epidemic. After all these years, most journalists still have scant understanding of how LTCi works; LTCi is seldom mentioned in news stories and still doesn’t get the accolades it deserves. But all other indications look good for the future of LTCi.

In his general session presentation at the ILTCI Conference, Roger Loomis, an actuary with ARC (Actuarial Resources Corporation) explained why I believe my suspicions about LTCi’s brighter future are correct. Mr. Loomis’s presentation was about the actuarial outlook on the stability of current LTCi rates. He made several key points.  Higher LTCi prices are obviously more stable. The industry has now had time to learn and benefit from its experience. The LTCi industry has more data to support pricing assumptions, less risky product designs are being offered, skill at managing LTCi is better now, and there are better modeling tools. Mr. Loomis used reporting from seven large insurers who have been in the LTCi market continuously for at least 15 years to back up his statements. He concluded that LTCi presently sold has a relatively low (approximately 12%) probability of a rate increase, due to near rock-bottom lapse and interest rate assumptions, plus other factors.

Anyone wanting the slides from Roger Loomis’s presentation should email me at honey@honeyleveen.com.

Filed Under: Helpful Information About LTC, Information About LTC Tagged With: Actuarial Resources Corporation, Honey Leveen, Information About LTC, Long Term Care insurance, LTCi, LTCi rate hikes, rate hikes, Roger Loomis, Society of Actuaries, www.honeyleveen.com

Understanding Rate Hikes

November 18, 2013 by Honey Leveen Leave a Comment

Rising CostsAs far as I can tell, every reputable long-term care insurance (LTCi) carrier that’s sold LTCi for more than five years  has given its policyholders at least one rate hike. I will attempt to explain what causes LTCi rate hikes and what to do about them.

What causes rate hikes?

  1. LTC insurance policies have extraordinarily high persistency, which means that about 95% of all LTCi, industry-wide, remains on the books after it is sold. When LTCi is properly placed, hardly anyone ever drops their policy.  LTCi persistency is higher than actuaries anticipated
  2. LTCi policies also have incredibly long “tails”, meaning that an LTCi policy sold to a 55-year old might stay on the books 30 or more years before it is collected from
  3. Protracted, low, interest rates
  4. Claims that last longer than expected

These characteristics combine to cause a perfect actuarial storm for LTCi carriers and policyholders.

LTCi’s high persistency rate and long tail are unique. Because of both of these traits, when an LTCi policy is issued, the carrier must post very large amounts of reserve funds. The carrier invests the reserves in conservative, long-term assets. The majority of LTCi’s profitability is derived from interest earned on these posted reserve funds. When interest rates plummeted unexpectedly in recent years and stayed down for so long, when policies experienced higher than predicted persistency rates, longer “tails” and claim durations, prior actuarial assumptions became incorrect. Rate hikes are a means to adjust for these inaccurate assumptions and to ensure that all policies are paid in full when clients collect on them.

It’s a good thing LTCi carriers do this. They act in a responsible way. I would rather have LTCi carriers give rate hikes to be able to honor their obligations to policyholders, than behave like the federal government and make financial commitments that it cannot meet in the future.

If clients cannot increase their payments to cover the rate hikes, the majority of LTCi carriers allow policyholders to pare back their LTCi at time to get their premiums back down. Even if an LTCi policy needs to get pared back to keep its premiums affordable,  the policyholder will normally still have a high-performance policy.

What causes public alarm and outcry over LTCi rate hikes?

When I get client calls in response to news of their LTCi rate hike, reactions typically consist of fear, anger or a mixture of both.

I blame the media and the insurance industry for much of  these reactions.

The media is historically under-educated on the subject of LTCi. Today, with fewer journalists  and less freedom than ever to adequately research before tight deadlines, the media often gets the story of LTCi rate hikes all wrong. There are exceptions. Terry Savage is one. She’s one of a dying breed of true journalists with the luxury of being able to meticulously research her stories before they’re published. More often than not, media runs “if it bleeds, it leads” stories about LTCi. Such incorrect stories describing “intolerable” LTCi rate hikes, without providing adequate explanation, are the norm in mainstream media, not the exception.

The insurance industry must also accept some blame because of its high employee turnover. It is highly unusual for the selling agent to be still active, accountable and present when clients receive rate hikes.  And when policy holders inquiring about the increased premiums do not receive the proper explanations and information, their logical reaction is a combination of anger and fear. When this  results, lacking a competent agent’s insight, help and advice, policyholders too often make the wrong decision about their LTCi policies.

The truth is, even with rate hikes factored in, the original LTCi policy is normally still a steal of a deal. It is easy to prove this. All we need to do is take the rate hiked LTCi policy’s current monthly or daily benefit (if it has built-in automatic growth every year, its current values are usually significantly higher than what the policy started at). We then compare rates for a replacement LTCi policy at the policyholder’s current age, not their original buying age. When we compare the prices of equivalent new coverage with the present policy’s benefits, and at the client’s present age, the results are normally quite shocking. Even with the rate hike taken into account, the original LTCi policy is still very inexpensive, compared to what a new, comparable policy would cost.

In my experience, policyholders calm down when they understand the impact of insurers’ claims experience and low interest rates. When the circumstances causing LTCi rates hikes are explained to them in a businesslike, rational, professional manner, the majority of my clients choose to keep their LTCi policies and tolerate the rate hike.

I lament that so many LTCi policyholders have no one they can trust and turn to for advice when their rate hike letter arrives. This can cause unintended, bad headlines and publicity for LTCi. This in turn gives people and families additional excuses to put off having conversations about responsible and reasonable long-term care planning.

I have seen in excess of 300 of my clients’ LTCi policies pay out lavishly and with ease, exactly as planned. This has given my clients increased dignity and options. It has prevented much stress and strife, both emotional and financial, for my clients families. I have never had a single claim denied in the 23 years I’ve been in practice.

Filed Under: Helpful Information About LTC, Information About LTC Tagged With: Helpful Information About LTC, Honey Leveen, Long Term Care insurance, LTC Insurance, LTCi, LTCi rate hikes, www.honeyleveen.com

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Fax: 281-829-7177

Email: honey@honeyleveen.com

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Honey Leveen, LUTCF, CLTC, LTCP
“The Queen, by Self-Proclamation, of Long-Term Care Insurance (LTCi)”
404 Royal Bonnet
Ft. Myers, FL 33908

Phone: 713-988-4671
Fax: 281-829-7177

Email: honey@honeyleveen.com

Email: honey@honeyleveen.com

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