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November is National Long Term Care Awareness Month

November 5, 2019 by Honey Leveen Leave a Comment

November is upon us which means… It’s Long Term Care Awareness Month! And time for my annual awareness-raising post. Just kidding! Most of my posts are about raising awareness. 😉

This isn’t just another “Hallmark Holiday”. Long Term Care Awareness Month was created by Congress in 2001. They recognize how important it is to bring this topic into the American conversation. Since then, several governors and mayors have also joined the campaign to highlight this important information campaign.

When it comes to being able to afford often catastrophically expensive long term care (LTC) costs, many of us are unprepared. Our government will not be able to adequately bear the costs of providing LTC. Long term care insurance costs are often a fraction of actual long term care costs.

Measuring Long Term Care Awareness

In 2017, Genworth Financial conducted a survey to see how informed Americans were on the costs, options and even the need for long term care. Participants in the survey shared that their greatest fear about aging was “not having enough money to pay for long term care.” Despite this fear (or maybe because of it? See past blog, “Indecision Paralysis“), only one in five of the respondents had any plan in place to pay for those future medical costs.

The survey found that at least part of this lack of planning is due to misunderstanding what kind of costs could be in their future and which of those costs would be covered by government programs.

“Two out of three adults expect government programs to partially or fully cover the costs of their long term care services, despite the fact that Medicare pays for only limited care and Medicaid has strict financial eligibility requirements. In addition, both programs have come under increasing funding pressure.”

When it came to the purpose of long term care insurance (LTCi):

62% did not understand what LTCi covers
61% didn’t know that LTCi can, among other benefits, help create personalized care plans and locate quality care providers

November is Perfect Timing

Many families spend more time together this time of year. This is a great time to start asking questions and exploring your options together. After all, the decisions you make today will affect your entire family in the future.

Genworth has a wonderful resource to guide family members through this unfamiliar territory. Their “Conversation Starters” can help you navigate though uncomfortable topics like wills, power of attorney, and health care directives. There’s also questions about lifestyle and preferences for medical care options.

November is the perfect month to protect you and your loved ones by building a financial plan. Proper planning can help you access the care you’ll need and will make the quality of life you envision a real possibility.

Click here to receive a free, no-obligation quote for your own LTCi policy.

Eating For Life – An LTCi Benefit

September 3, 2019 by Honey Leveen Leave a Comment

Many people believe that, as they age, they will naturally fall victim to a variety of diseases. I want you to understand that there is nothing “natural” to this cycle. There’s a lot to the aging process that we have control over. Sure, it all catches up with us in the end. But isn’t it interesting to imagine living out more of your years with independence, vigor and joy?

A recent Op-Ed in the NY Times (Aug. 26, 2019) was written by two noted authorities on the subject. Dariush Mozaffarian is dean of the Tufts Friedman School of Nutrition Science and Policy. His co-author, Dan Glickman, is a former secretary of agriculture (1995 – 2001). Their piece does not mince words. As stated in the title, “Our Food is Killing Too Many of Us“.

They make a well-researched argument for the value of healthy eating for life, especially in today’s climate of rising health care costs and reduced funding for government-sponsored programs. Almost half of the adults in the US are pre-diabetic or diabetic. 3 out of 4 adults are overweight or obese and cardiovascular disease kills 2,300 people every day. Every single day.

As they report, “More Americans are sick, in other words, than are healthy.”

Eating For Life – A Hidden LTCi Benefit

Our newsfeeds are full of information about how our diet affects our health. Our diet also directly affects our wealth. By making the decision to eat just a little healthier, we can significantly reduce the burden of medical expenses and also increase the quality of our lives.

Here’s something you may not have thought about. The longer you can sustain a healthy lifestyle, the longer you can postpone filing a claim from your long term care insurance (LTCi). That means that the policy continues to build value over a longer period of time.

A study printed in JAMA (the Journal of the American Medical Association) found that over 45% of cardiometabolic (heart, stroke or Type 2 diabetes) deaths were due to poor diet. They specifically cited “excess sodium intake, insufficient intake of nuts/seeds, high intake of processed meats, and low intake of seafood omega-3 fats.”

Today’s Decisions, Tomorrow’s Benefits

This is totally preventable! I encourage you to review your typical eating styles and see if there are small changes you can make today. The benefits will last a lifetime. A lifetime that can be filled with more joy and greater vigor.

Now is also a great time to learn how long term care insurance can provide for you in your later years. Click here to receive a free, no-obligation quote for your own LTCi policy.

It’s National Long Term Care Awareness Month!

December 12, 2018 by Honey Leveen Leave a Comment

November is officially National Long Term Care Awareness Month (LTCAM). The US Congress created LTCAM in 2001, making this the 17th anniversary! Congress recognized the need to promote LTCAM as a month-long campaign aimed at educating Americans on the importance of owning Long Term Care insurance (LTCi).

Local, state and national governments recognize how unprepared citizens are. When it comes to being able to afford often catastrophically expensive long term care (LTC) costs, many of us are unprepared. Our government will not be able to adequately bear the costs of providing LTC. Long term care insurance costs are often a fraction of actual long term care costs.

How is Your Long Term Care Awareness?

Last year, Genworth Financial conducted a survey to see how informed Americans were on the costs, options and even the need for long term care. They found that only 1 in 5 respondents had taken any action in planning for their future medical needs.

They also found a lot of misunderstanding about who pays for for LTC costs, understanding the difference between Medicare and Medicaid, and a general lack of knowledge about what kind of costs are covered.

2 out of 3 respondents expect government programs to cover the costs of their LTC needs; however, 45% admitted that they didn’t know the difference between Medicare and Medicaid programs.
GenX is most concerned about paying for their medical expenses as they age. And yet, they are least likely to have a financial plan in place.
Millennials are most likely to have made proactive plans for their future. The research suggests that they have the lowest expectations of the government being able to pay, so they have taken action to protect themselves.

Here is a first-hand testimonial of someone who didn’t think she needed Long Term Care insurance, kept an open mind and bought the policy.

Knowledge is Power

The purpose of Long Term Care Awareness Month is to raise your awareness of the need to plan responsibly for LTC, right now! This is the very best way to ensure dignity, options, access and choices if LTC is necessary.

Unfortunately, the odds of needing LTC are high. You protect against other risks, like a car accident or house fire. The need for LTC is more likely than a house fire or car accident. LTC often costs more than a car or a house. If you’re not prepared, a lengthy LTC need puts your savings and retirement, and family at risk.

Just as it is smart to plan ahead for retirement, it’s smart to plan now for long-term care.

Take that first step. Click here to receive your free, no-obligation quote for your own Long Term Care insurance coverage.

State of the LTCi Industry – 2018 Update

April 7, 2018 by Honey Leveen Leave a Comment

LTCi Converence 2018 — *I spoke on a well-attended panel on branding. Clockwise from upper left: me, Denise Lott, Marilee Driscoll, Betty Doll.*

I’ve just returned from the largest long term care insurance (LTCi) conference in the world and my head is still spinning! I got to experience so many fantastic speakers and participate in some great conversations. Throughout the week, I mingled with about 1,000 actuaries, claims people, insurance regulators, top management and marketing colleagues. One of the highlights of my year, it is always invigorating to spend time with these professionals in the LTCi industry.

The LTCi Industry is Alive and Kicking!

I am happy to report that the LTC insurance industry is alive & kicking and in solid financial condition. New asset-based LTC products have given the industry an additional boost. Known as “combo” or “hybrid products, these solutions are helping more and more people find ways to protect their future.

What has not changed over the years is the #1 reason people postpone or even avoid purchasing this important coverage. They just don’t believe that they’re going to need professional medical care in their later years. They convince themselves that the government will pay for it if they do. The media often portrays LTC insurance in an undeserved negative light. If an article describes a family’s tale of hardship, the fact that their LTCi coverage actually helped gets buried. LTC is truly the Rodney Dangerfield of insurance!

The need to protect ourselves from the high risk and high costs associated with LTC is not going away. In fact, the need is growing as the Boomers age. For most of us, there is still no better way to fund long term care than with insurance. Fortunately, the LTCi industry remains committed to offering excellent policies at reasonable cost.

There is still no substitute for the dignity, choices and access only LTC protection provides!

Is LTC insurance the right choice for you? Click here to receive your personal quote for Long Term Care coverage.

Dissolving Myths about LTCi, Part 2

February 7, 2018 by Honey Leveen Leave a Comment

Previously, on Long Term Care Insurance Myths…

We have seen multiple examples of the press misrepresenting the current state of the Long Term Care insurance (LTCi) industry. In my last blog post (you can read it here), I called out a specific article in the Wall Street Journal (Jan 2018) that predicted the imminent downfall of the industry. They cited financial instability and unexpected rate hikes as the central culprits.

Multiple experts from the LTCi industry penned their objections, offering well-sourced facts. Like me, they were compelled to present a number of articles in response. The status of long term care insurance is not only financially stable, but also more popular than ever.

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